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I’m a sucker for documentaries about famous people.
Writers, musicians, entrepreneurs, tech legends, actors…
You name it; I’ll watch it. I find their life stories fascinating.
Especially because we tend to form an impression based on their public persona… Yet the really talented ones are often very different in private.
It’s easy to assume everything came easy for these folks… Yet that’s rarely the case.
In fact, there’s almost always more intention, sacrifice, and commitment required than you or I might suspect.
Case in point:
Netflix recently dropped a new doc on Eddie Murphy… Which I thoroughly enjoyed.
Not just because he was the star of so many great movies… Like 48 Hours, Beverly Hills Cop, Life, Coming 2 America, I Spy, and more… (Including one of the best Christmas movies ever – Trading Places!)
But because he’s got so much more depth than you’d guess from watching his movies or standup specials.
For instance:
I had no idea he was such a talented singer and musician on top of being able to act and do stand-up.
Or how much effort and sacrifice went into making multi-role films like The Nutty Professor where he played a bunch of different characters with extensive makeup and costumes.
Anyway, he dropped a number of pearls throughout the documentary, but one insight that really resonated:
Sensitivity matters more than talent.
Essentially, he believes the most sensitive people deliver the best performances and are the most successful…
Because that sensitivity lets you “see through things”
To capture the deeper meaning of a scene, story, joke, etc.
And that, as it happens, is exactly what Entrepreneurship is all about too.
Most people are sleepwalking through life. Blind to the forces shaping their decisions, their problems, and their goals.
When you develop that sensitivity, that ability to see through noise, spot patterns, and extract meaning, you can build products people actually need, solve problems that matter, and help customers finally wake up to what’s possible.
That’s the real “edge” in Entrepreneurship.
It’s not the killer growth hack or the clever funnel trick; it’s your ability to notice the lesson hiding in an ordinary moment, then turn it into a better offer, a clearer message, or a smarter decision.
To connect the dots in ways others can’t.
And the more you practice this, the sharper that sensitivity gets.
You start seeing opportunities everywhere:
- A conversation with a child reveals something about friction and why users stall
- A frustrating client call exposes a pattern in decision-making and buying behavior
- A successful product launch showcases the power of clarity over cleverness
Heck, even a random documentary can reveal a useful insight you can apply to your business 😉
If you want to build a wildly profitable business in 2026 and beyond…
That’s the #1 skill worth mastering.
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